![]() And because the profiles keep watchlists and ratings separate, the user sharing her account won’t see her Netflix experience altered in any way. A paying Netflix subscriber could simply set up user profiles for her friends, and those friends can then access and organize their own Netflix experience without needing to subscribe to the service. That’s because profiles make it much easier for people to share their Netflix accounts with people who do not live in the same household. Why are Netflix user profiles bad for Netflix? While user profiles make the Netflix experience better, in a way they harm Netflix itself. ![]() Netflix user profiles let, for example, a family of four each have their own user profile under just one account, so mom, dad, and the kids can each manage their profiles as if they had their own subscriptions to Netflix instead of just one. ![]() Each user has a profile that allows them to create their own watchlists and more.
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